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Pete Winzig

As a key member of the Revenue Wise team, and a former CMO for a major law firm, Pete Winzig helps clients develop the ideal brands, marketing programs and materials that communicate their special difference to customers.  Pete is guided by a simple mantra: “Bring bold, new ideas to clients and help make them a reality.”


Pete helps clients throughout the entire project lifecycle, including marketing strategy and planning, brand development and implementation, website design and collateral development, advertising, communications and social media and identifying new markets – all with one goal – drive revenue.


With a 30-year background in marketing and advertising, Pete was the chief architect in advertising and rebranding multiple companies from start-ups to mature companies, including core positioning and working with his teams on graphics, naming architecture, website design, and guiding internal and external communications.


Brand experience includes legal marketing, B2B and B2C for Weltman, Weinberg & Reis LPA, SGB LPA, AT&T, BFGoodrich, Smuckers, American Greetings, Stearns & Foster, Cleveland Cavaliers, Buffalo Sabers, PNC Bank, Wendy’s, McDonald’s, SieMatic Kitchens, Stouffer, Hyatt and Renaissance Hotels and Resorts, Sherwin Williams, Martha Stewart, Ralph Lauren and a host of other local and regional brands.


Known as an innovator in the field of advertising and public relations, Pete continually pushes the envelope to create memorable and powerful communications that help clients generate new business and grow sales.


A graduate of SUNY Geneseo, Pete is active in his community, holding leadership positions in arts, sports and religious organizations. He has received numerous awards for marketing, leadership and community service, and has currently completed major architectural renovation projects for a local arts organization.

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